The newest reforms witness badminton highlights into the digital TV

Never before in the time span of about 50 years, was the blue-ribbon equestrian competition granted beyond the BBC's TV coverage of the weekend event. This was included in form of free offering of digital rights to the other media companies, portraying as the competitors.

The very popular Horse & Country TV, a digital channel run by Heather Killen, is now the owner of the global media distribution and sponsorship rights for the event. This will continue till the end of 2012.

Consequently, Sir Roger Jones, the former BBC governor, and Mark Young, a former senior TV sales executive are now a part of the BBC Worldwide. Owning a position of the non-executive directors, they put two and two together to facilitate the global development of the business. As known, the BBC has always exclusively covered the Badminton trials. It extends this year from 30 April to 3 May covering the weekend days as well.

The new venture has shown that quite a number of international TV highlights packages have been transferred to other broadcasters, with the H&C TV channel. This can be availed by the Sky digital satellite subscribers. So it is advisable to also check out all the Sky TV offers. They aim at providing the best coverage to lure the audiences. However, there has been very minute exploitation of the internet rights.

It is important to note that BBC will still retain the first-run TV rights. H&C introduced to offer a package comprising internet video coverage during the weekend event. This can be availed by any broadcaster from across the world without paying a penny.

Other Related Post:

Digital TV provides a completely free package to CNBC

Virgin media meets the improved state of picture

One of the very popular names in the Digital TV provider, Virgin Media is aiming for the betterment of its broadcast. This will be made possible by incorporating a new platform into its services.

This new Software has been provided by Zentive under the name of Trugateway. This has been launched as a new provisioning activation platform. The company has announced a high level improvised picture quality.

As per the expectations, the technology will provide a platform to the Virgin Media to provide an enhanced set of services. The high scale benefits can be reaped by all those who subscribe to its fiber optic cable broadband, digital TV and home phone services.

Stephen Featham, director of TV and entertainment development at Virgin Media, stated that the "state-of-the-art design" will be the real driving force behind the wide growth and development expected during the coming days.

The further additions to his words, expressed the positive feedback towards Zentive for having offered such a unique technology to the company. He said, "Zentive with its appropriate blend of experience and expertise has the power to deliver a complete solution and unfailing support to the coming generation of entertainment."

It was only during the end of last year that the Virgin Media confirmed its ongoing work process with US technology giant TiVo. This project was based on a next generation digital TV platform that will be delivered to the people with a new range of set-top boxes. Virgin bundles are great and simply amazing. Offering you a large number of television channels, you can easily choose from 3 different Virgin TV packages offered to you.

Other Related Post:

Virgin Media to launch Eurosport HD